Champion/Challenger: Define Champion Criteria champion-challenger-define-champion-criteria
Once you’ve set up your test type, you need to define the champion criteria. Here’s how.
Standard Champion Criteria standard-champion-criteria
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Pick one of the available Champion Criteria.
note note NOTE We’ll track this metric and send you a report with the data by email. -
If you picked one of the default Champion Criteria, go ahead and move on to Champion/Challenger: Configure Report Alerts!
Custom Champion Criteria custom-champion-criteria
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If you want to get fancy, you can go custom by selecting Custom Conversion and clicking Edit.
note note NOTE This allows you to set any event as a conversion by using triggers and filters. -
A window will pop up - find the trigger of your choice and drag it into the canvas.
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Define the trigger.
Marketo only allows triggers for people who have been sent the email from this email program. No need to add a “Was Sent Email” filter.
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Click Close.
Great! Now it’s time to schedule the report.
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