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See which companies are visiting your web site. You can choose to display known or anonymous visitors, but not both in the same report.

FYI

Marketo is now standardizing language across all subscriptions, so you may see lead/leads in your subscription and person/people in docs.marketo.com. These terms mean the same thing; it does not affect article instructions. There are some other changes, too. Learn more.


Create a Web Page Activity report to see the individual people who are visiting your site.

Prerequisites

To capture activity from your web site in Marketo, you first need to set up Munchkin on your site.

1. Create a report  and select the Company Web Activity Report report type.
2. Choose to display known or anonymous people in the report.
3. Set the time frame of your report and click the Report tab.
4. That's it! Review your report to see which companies are visiting your site.

 

Tip

 To find the companies who visit your site the most, sort your report on the Page Views column and choose Sort Descending

Columns that you can select for a Company Web Activity report include:

Column(s)Description
CompanyThe visitors' company.
Names in bold are confirmed to be the company name by at least one person.
Inferred Company or ISPThe company, as inferred from the visitors' IP address. 
Names in bold indicate this is the company, not the ISP. 
Page ViewsNumber of pages loaded by the visitors.
PeopleNumber of people from this company who visited your site.
Country, State/Region, & CityGeographic location of the company.
First/Last Visit (Time zone)Date and time of the first/last visit by anyone from this company.

Deep Dive

Learn about other interesting reports in the Basic Reporting deep dive.