You can change the label on a form to anything - you can even use an image or erase it completely! Here's how to do it.
1. Go to Marketing Activities.
2. Select your form and click Edit Form.
3. Select your field and then edit the Label. The fields in Form Settings will reflect the label(s) you've entered.
If you want to get fancy, you can click on the . This will open a rich text editor and allow you to go to town with images, links, and more!
4. Click Finish.
5. Click Approve and Close.
Don't forget to approve the landing page draft created by the form changes.
There you have it! Little by little you are becoming a form designer champion.