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Edit the Unsubscribe Message

Under Admin, click Email.

Marketo caution

The following variables are critical. Don't delete them!

  • %mkt_opt_out_prefix%
  • mkt_unsubscribe=1&mkt_tok=##MKT_TOK##

Edit the Unsubscribe HTML and Unsubscribe Text versions to your liking and click Save Changes.

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There you have it. Make sure to test! You don't want your marketing emails to have broken unsubscribe links.