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To use a webhook, add it to a smart campaign as a flow action.

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Marketo availability

Not all customers have purchased this functionality. Contact your sales rep for details.

 
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Create a smart campaign.

Marketo note

Webhooks can only be used in trigger campaigns.

 

Go to the Flow tab and drag in the Call Webhook flow action.
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Select the Webhook.
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You can also use Webhooks in a smart list.

 

 

 
Finally, you can use Webhooks in Add Choice in a flow step.
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Marketo deepdive

Learn more in the Webhooks deep dive!