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Guided landing page templates have two types of editable sections, : elements and variables.  



Variables are token-like attributes that can be customized from the guided landing page editor, like shown below. 


There are three types of variables: string variables, color variables, and boolean Boolean variables. 


Editable text

Example: Titles, dates, button labels


Editable hex code for color


Example: Background color, font color, border color


A lever that controls on/off states for objects or formats on the landing page


Examples: Show Footer (Yes/No), Column Count (1/2), Embed Google Analytics (True/False)