The following features are included in the Fall '18 release. Check your Marketo edition for feature availability.

After the release, be sure to come back to find links to detailed articles for each feature! 

Core Platform Enhancements

Prioritization for Trigger Campaigns

Admins can override Marketo's determined priority of a trigger campaign.

Web Personalization

Web personalization now supports multiple workspaces.

Account-Based Marketing

Account AI

Account AI uses artificial intelligence to help sales and marketing automatically build the right target account list for their ABM strategy. Powered by Mintigo, marketers can leverage 500M+ data points from across the web and AI-based models to reveal best-fit accounts.

Marketo Sales Engage

Marketo Sky

 For details on updates, check our Sky release notes

Marketo Performance Enhancements

Ad Networks

Refresh Token

We’ve implemented a refresh token within our retargeting and LinkedIn Lead Gen Form solutions that extends access time to one year before re-authentication is required.

API

Lead Map REST API

Marketo now supports the use of email-disposition fields over the Lead APIs (includes Black Listed, Marketing Suspended, Email Suspended, and Relative Urgency).

 

In this release Marketo will be upgrading libraries related to identity and authentication. While the Q3 upgrade is underway, users who have active sessions may notice intermittent errors for a brief period. Users are advised to log out and log back into the subscription to avoid issues.